Proper Poolside was created to make diving more accessible, safer, and easier to teach. Traditional diving requires expensive wells, platforms, and boards—resources that most schools and community pools don’t have. Our solution changes that.

At the core of Proper Poolside is a non-slip air track that transforms a single pool lane into a safe diving station. Paired with a turnkey learn-to-dive curriculum, this system allows coaches, schools, and facilities to offer diving programs without costly infrastructure.

What started as a way to expand programming at one pool in Naples has grown into a scalable system used by clubs, coaches, and facilities worldwide. Proper Poolside is now available as a franchise and licensing opportunity, providing partners with the equipment, training, and ongoing support they need to launch successful programs.

Our mission is simple:

• Expand access to diving by removing barriers.

• Empower coaches with new income opportunities.

• Grow the sport by introducing more athletes to diving at an early age.

With Proper Poolside, any pool with a deep end can become a place where diving begins.